IC&M provides brand evaluation and development solutions for businesses, firms, companies and businesses of all sizes throughout the world.
The assessment of your "Brand Essence" can be profiled by IC&M Consultants and will enable a creative and coordinated solution to be developed to fulfil your company goals.
IC&M has worked upon the assessment of international and national brands to first assess the current position, and then propose creative Concepts to increase your product or company awareness, to your target market, whether this be the general public in B2C (Business to Customer and Consumer environments) or B2B (Business to Business business models).
This evaluation will be combined to take advantage of your company USP (unique Selling Proposition) and why your clients and customers should work with you.
- Assess Your Company Logo
- Evaluate Your Brand Position,
- Target Your Markets,
- Develop Your Brand Essence,
- Maximize upon your USP's.